June 21, 2010

IF WE THINK WE'RE ADDICTED TO OIL...

LET'S SEE IF WE CAN KICK OUR ADDICTION TO AIRBRUSHING!

Can we live without the magic airbrush?
By Jonathan Owen

Debenhams has taken the brave step of launching a marketing campaign using photographs that aren't digitally enhanced

The game is up. It was bound to happen: a backlash against airbrushing and photo makeovers has seen a growing number of celebrities – from Madonna to Jessica Simpson and Britney Spears – exposed au naturel in recent publicity pictures.

Now the high street is following suit, picking up the trend for pictures without digital trickery.



INDEPENDENT